We designed an intuitive menu filtering system, allowing users to easily browse meals by dietary and lifestyle preferences. This improves meal discoverability and reduces drop-off, helping customers find the right meals faster.
Using Webflow’s CMS, we built dynamic pages for each meal, showcasing nutrition info, macros, ingredients, and dietary tags. This empowers Nourish Meals to update their offerings easily, while giving customers all the info they need to make confident choices.
We implemented a secure login/signup system that allows customers to safely manage their orders. This not only enhances the personalization of the platform but also strengthens user trust through protected access.
To simplify the ordering process, we built a guided multi-step checkout experience. Breaking it into clear stages reduces friction, increases conversion rates, and helps customers feel more in control of their purchase.
We introduced a tailored meal plan selector, letting users pick plans that fit their dietary preferences and goals. This aligns the product offering with customer intent, improving satisfaction and average order value.
A final review step before checkout ensured that customers could double-check their plan selection and pricing. This small step reduces post-purchase support issues and gives users peace of mind before payment.